Thursday, 1 February 2018

Promotional Writing – How to write it?

When people shop online, they are in search of products or services that will benefit them. As an online businessman, you will need promotional writing to help take your online sales to new level and engage clients to know about your offering. Want to know how promotional writing will help your business? brings to you some insights. Read on:

1. Promotional content should target what the customer or readers want to know about the offering and what benefit he/she will derive of it. It is good that you added the features, but also make sure to add the benefits part too.

2. Build a unique voice of your company through the promotional content. You should want your customers be addicted to what you say and how you say about your products. Be unique and try to build a conversation.

3. Promotional content written in active tense works well with readers. It makes them feel associated with the product or service. Examples include ‘You will…’ or ‘We bring to you…’.

4. Don’t forget to add a strong call to action to your promotional content. It is the sales pitch and no promotional content is good enough without a sales pitch.

To get help on promotional content writing for your online business, contact – a team of professional copywriters in Dubai.

You can reach us on or call us on 0569173311. 

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Sunday, 28 January 2018

Boost Your Business with Corporate Writing Services! Visit us at

Do you want to be on top? Do you want to create amazing content for your company? Then do not worry! THE WRITERS are here for you!

You think it...we ink it! 

Corporate writing is a unique and intricate task! The writer must have a good knowledge about the related market and must create content that brings the vision of the company forward. Through the creation of a powerful and informative content, companies can promote themselves globally. Hence, most firms prefer to hire an authentic organization to work as their associate.

The is one of the leading writing service providers in the UAE! As a professional and expert writing organization, we offer our global clients different types of quality corporate writing services that are 100% authentic which are listed below.

·         Copy Writing
·         Company Profile Writing
·         Review Writing
·         Customer Testimonial Writing
·         Customer Handbook
·         Report Writing
·         Annual Reports

To know more about our corporate writing services, call us at 043554850 or leave an inquiry at

Friday, 26 January 2018

Tips, how to write an effective and persuasive speech, follow us at

A speech is visual form of communication not with just one person but with a number of individuals who are part of the audience. It is a form of human gesture and the basis of written language which is portrayed in the form of actions. You know it’s a good speech when you are enjoying what the speaker is saying and the words that are being uttered is not only understandable but relateable. To write a good speech you need to follow these tips which will make you not only you a good speaker but your speech memorable.

    ·   Prepare in advance
    As soon as you know your topic, conduct the necessary research and add in your novel ideas to make it           professional and personal at the same. Once you start writing and organizing your words, new concepts will     come to you which will enable you to create a unique speech.

    ·   Create a Summary
    In a piece of paper, outline your main points which you would like to discuss in your speech. You       can add a statement or a phrase beside each point to remind you the order of your speech or which       aspect you are giving priority to. The idea is to not look at the outline and ingrain the main factors       in your mind so that you can speak to your audience confidently.

     ·   Have Eye Contact
    A good speech has its own language, structure and style. It is not something that needs to be read       but said. The tone of voice, expressions and examples play a large role in conveying the message         to the listeners. You need to create your speech in such a way that when your audience hear your         words, it makes sense to them. You also need to look at your audience or have eye contact with           them so that they will feel that the speech is tailor-made for them.

      ·   Be Goal Oriented
   Define your purpose in the beginning of your speech. You need to know what point you are addressing and how will you illustrate it to your listeners. You also need to have an idea of what reaction you would like to garner from your audience. Your speech is not only about the information that you are sharing but what you are getting out from it through your audience.
      ·   Remain Audience-Centric
     When you know who you are delivering your speech to, you will be able to write according to their needs and use the language that they are familiar with. The kind of audience you have will dictate your words, kind of jokes or phrases that you choose to use. You need to take into account who you are talking to and what are they enthusiastic about.
    ·   Start and End
   The beginning of your speech should be in congruency with the conclusion. Every speech is different but the start and end of your speech should be balanced with each other and should convey a specific point which showcases strength. You can add quotes, questions, tasteful jokes, anecdotes or case studies in the start and end of your speech which will add credibility.
    ·   Time Management
     A good speech takes into consideration the given time. It should not be so wordy or lengthy that when the time is over, you are not able to convey your point or bring your message forward. However the situation, the length of your speech should be in accordance to the time which will enable you to spread your message and make a definitive point.
     ·  Make it yours
   Your speech is you. It is what a portrayal of you and your message to the audience. You don’t have to be original or unique. You just need add personal touch of you in it so that the audience can relate to you which means that they want to hear what’s on your mind and heart.
   ·   Body Language
    The way you portray yourself says a lot about. Your body language is your reflection. Since your audience can’t see your speech, they rely on your mannerisms. Aside from your speech, your movement, hand gestures and facial expressions is what will draw your audience’s attention. Just be confident and believe in what you are saying.
     ·  Practice makes perfect
    Before you go in front of your audience, your mirror will be your best friend. You can recite your speech over and over again till you feel that you have perfected it. You can also rehearse your speech in front of someone you trust so that you can get appropriate advice on how to better your speech. In addition, que cards, notes or outline as a form of guidance can be used. To add a personal yet fun spin to your speech, you can make it completely spontaneous and engage your audience in a witty manner. provides best speech writing services in Dubai, Call us to know more about it 043554850 or leave an inquiry on

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Sunday, 21 January 2018

Unique and catchy website content is the path for business success, follow us at

Copywriting and plagiarism are two very strong words that relate closely to the advertising and online retail world. While many online retailers and users do not consider using and even copying others content as a crime, but in reality, it is unethical and can lend severe damage. shares some helpful insight on everything you should know about copying content online and why you should avoid it.

Knowing the rules of GOOGLE
Google – the leading search engine has an efficacy towards identifying any instance of duplicate content or plagiarism. The search engine giant has a strict attitude towards duplicate content and can blacklist any domain that happens to violate its policies of genuine content usage.

Who will get hurt?
If you are the one posting the original content, you don’t have to be worried. Once you post your genuine content online, the googlebots know that you are the owner. If anyone copies your content and reuses it multiple times in the following days or months, it will not harm your website. Instead, it identifies the copy makers as spammers and blacklists their domain.

What to do if you are a victim of scammers?
If you know that you are the original owner of your content, you can simply use the SCAMMER REPORT TOOL to ask Google to review your domain. Things will definitely work out.

You are looking for catchy fresh content for your website but you don't have time to spend, you can feel free to contact expert Copy Writers from offers fresh, authentic and catchy copyright content with industry specific keywords as per the SEO guidlines.

To know more about our services visit or mail us on today or call at 043554850

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Saturday, 20 January 2018

Create a Great Company Profile, follow us at

What is a company profile?
“The first impression is the last impression.”
A great company profile makes a great impression! Your company profile is the reflection of your company. It introduces your ventures to the existing and potential customers. It is a professional introduction of your business. Its primary goal is to inform the readers about your products and services.

To create an impressive company profile, you need to formulate a strategy and generate a map in which all the distinctive characteristics are shown. We have listed below the sections that are needed to produce an effective company profile which highlights the exclusive offers of your company in a crisp and attractive manner.
The Sections for Company Profile:
A.    About Us
This section will summarize what your company offers to its clientele. It is a brief introduction of your firm which states the purpose of your work, the reason that you are in this line of business and the customers that are you are targeting.
B.     History
This section will explain your company’s evolution which will play a significant role in building trust and respect among consumers. Your history should include the following points:
1.      The reason behind the commencement of your company
2.      The year of establishment
3.      The major turning points of your company’s journey
4.      Inspirational events that have occurred in your company
C.    Vision
This section describes the future endeavors of the company. By sharing with the clients the necessary steps that the company will take to realize its vision, the consumers get a clear picture of where the company is headed.
D.    Mission
This section defines the company’s strategies, methods and approaches to reach its objectives. The mission statement lists the steps or forms of action that the company will take to reach its goals.
E.     Values
This section will delve upon the values and beliefs of the company. The core values of the company reflect the priorities of the organization. They are based on the decisions, plans and tactics employed by the establishment to fulfill their aim. This section will highlight the following:
1.      Objectives of the company
2.      The strategies employed by them
F.     Chairman’s Statement
This section gives an insight on the thoughts and aspirations of the Chairman. It expands on the achievements and the potential of the company. It showcases the performance of the firm over a particular period of time and focuses on the decisions that the company is willing to take for it to move forward and become the prime leader in the market.
G.    Team
This section will discuss the key roles performed by the team members of the company in order to achieve their purpose. It deliberates on the task they perform and their skills to complete any work or project. The organizational structure will be illustrated to display the structure of the company.
H.    Work Place
This section defines the work space, setup and facilities being provided by the company. It takes into the account other services, technological aspects and unique elements being offered by the establishment.
I.       Services
This section describes the services offered by the company to its clients. It provides a brief description of the tangible and intangible products that should be presented in the company profile in an eloquent and crisp manner.
J.      Safety Policy
This section includes the health and safety policies of the organization. It states the commitment of the firm to protect the health of the employees, society and its surroundings. It highlights the laws, regulations and practices of the industry that the company is part of.
K.    Projects
This section will cover the projects and services rendered by the company to its clients. It will give a brief description of the products delivered and showcase the unique elements of the venture.
L.     Contact Us
This section will contain the contact information to help your clients connect with you. Relevant details that are included in your company profile are as follows:
1.      Office location
2.      Email Id
3.      Fax Number
4.      Telephone number
5.      Location map offers best company profile content writing and designing services in Dubai, To know more about our services call us on 043554850 or leave an inquiry

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Thursday, 18 January 2018

Tips of writing a successful CDR, follow us at

Competency demonstration reports (CDRs) are mainly required by Engineers Australia for qualification assessment for engineers migrating to Australia.
Here is how these basic principles apply to writing career episode reports for a CDR application.

Purpose of the career episode reports
The purpose of the episode reports in a CDR is to demonstrate to Engineers Australia you can apply you knowledge and skills at a level of a professional engineer, technologist or associate. The occupation you have nominated for immigration purposes
It is about providing detail of what you have done to show the Engineers Australia assessors you have the competencies given in the elements and sub-elements for the discipline and level you are applying for recognition as. These competencies are listed in the Appendices of the Engineers Australia Migration Skills Handbook.
Provide Engineers Australia the information they want
Engineers Australia want details.
· Details of YOUR thought processes and actions
·  Evidence of your actions and the results
· Details related to the competencies
·         Details for all sub-elements of all elements of all competencies
You must be able to relate every paragraph in you CDR to a competency element.
Analyse each paragraph to be sure it provides the assessors with evidence of things you have done to demonstrate you have all the competency elements and sub-elements.
Write in the language and style that Engineers Australia want
There is the English language, the Australian language, and Engineers Australia language. The Engineers Australian “dialect” for writing career episode reports is a prescriptive writing style.
With every sentence you write, ask this question – “Do these words tell Engineers Australia about something I have done personally; actions which show them I have applied part(s) of elements of a competency?”

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Sunday, 14 January 2018

How to Create SEO optimized content for your website, follow us at

Building a professional content can be a straight forward assignment, but creating a SEO optimized content for the website is the toughest job for a layman. SEO optimized content helps your website to rank better on the search engine result page to attract the viewers. I also helps the business to recognize the power of creating a digital content strategy. 

Here are some factors that needs to be considered while crafting SEO optimized content, the most significant of all is defining the correct ‘keywords’. Keywords are essential words that individuals search for on search engines.

Listed below are features worth bearing before clarifying out the keywords:

1.                  Number of Searches
This is very straight forward and modest. If the selected keywords have a lot of searches, it is a good starting point. If there are very no searches, then you need to find different keywords.

2.                  Relevance 
One should not use a keyword unless it is not relative to their business. The reason being it will not be relative nor helpful to the audience of your business. However, one can be creative about using irrelevant keywords and incorporating them in a way that makes sense and stays relative to your business

3.                  Competition 
If your keywords have high number of searches and are relevant to your business, the last factor to consider is the competition that you have for your keywords. Keywords with extraordinary number of searches have a strong accomplishment for an advertisement in the first page of the search results.

After crafting your keywords, we need to insert them in the content at a number of different places. For the best impact, make sure the keyword is included in each section such as URL, Page Title, Header, Meta description and Body.

If you are looking for help for boosting your website’s visibility by creating SEO optimized content, team of professional writers from Dubai, UAE will help you to accomplish your target goal. At, our team assures to draft an accurate content with plagiarism report. To know about our expert writers and SEO optimized content writing service in UAE, please feel free to contact us at: Phone: 04-3554850, Mob: 056-9173311

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